Four Ways Cloud Contact Center Tech Is Making Businesses More Competitive

October 13, 2016 DATAMARK

Cloud technology continues to disrupt and revolutionize industries, including contact centers. The impact of cloud contact center technology is one of the most interesting business process outsourcing trends and should remain so for the near future.

cloud technology

Cloud technology is expanding the services contact centers are able to provide their clients and making them more flexible and reliable. It is also significantly improving the quality of service offered by these companies. The wider range of services available and the improvement in quality provide more opportunities for businesses to take advantage of the cost savings and quality improvements offered by outsourcing segments of their business operations.

Consider these ways cloud contact center technology benefits clients of outsourcing firms:

  • Improved continuity – Cloud technology increases the level of fault tolerance in contact center systems, allowing improved uptime and better disaster recovery. As a result, contact centers are able to provide more reliable service to their clients, making outsourcing a more attractive investment. When companies are able to outsource services to a reliable service provider, it frees up company resources for other tasks such as product development or improvements in services.
  • Improved scalability – Cloud technology makes it much easier to scale up or scale down the level of services provided to a client by a contact center. By working with cloud technology vendors, contact centers can more rapidly deploy and increase or decrease labor and resources. As a result, companies are able to get the level of service and price that best fits their business, allowing more companies to make use of business process outsourcing services.
  • Big data – The use of cloud technology makes more aspects of contact center operations trackable. Call lengths, customer response, and other information are now much easier to record and organize thanks to cloud technology. As a result, clients of outsourcing companies have better tools to examine what aspects of their operations are working and which aspects need to be rethought. This allows these companies to make their businesses more efficient and competitive.
  • Happier customer representatives = happier customers – One of the unsung benefits of cloud contact center technology is its impact on employee morale. Thanks to cloud technology, contact center workers have more flexible work options. Cloud technology can allow contact center employees to work from home, an option enjoyed by many employees with busy families or other jobs. When customer representatives are happy, they provide better service to customers, making those customers happier with the company.

happier customers

Cloud technology is allowing contact centers to improve what they already do and add more services such as intense data-tracking. This allows them to provide more value for their clients, handling tasks that might otherwise bog down their clients in tedious tasks their employees may not be best-suited for performing. As the benefits provided by contact centers become more apparent, a growing number of companies will come to rely on them for a variety of services.

Datamark provides clients with business process outsourcing solutions, including contact centers, financial and accounting outsourcing, and more. Datamark can provide onshore and nearshore outsourcing solutions to meet client specifications. To learn more, contact 1-800-477-1944.

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